121. "For all its all-nighters: de Jonge, "Riding the Wild, Perilous Waters of Amazon.com."
Chapter 11: The Crash.
123. "I'm just plain having fun: Michael J. Martinez, "Amazon.com Has a Plan, but Jeff Bezos Isn't Revealing What It Is," Times Daily, January 30, 2000.
125. "Membership clubs: Quittner, "Jeff Bezos: An Eye on the Future."
126. "We saw the turn: Katrina Brooker, "Beautiful Dreamer," Fortune, December 18, 2000.
127. "Well, it's never a good: "Amazon Running Dry?" CBSNews.com, July 28, 2000.
128. "It's time for these guys: Nancy Dillon, "Wall St. Tough Sell for Amazon .com," Daily News, July 27, 2000.
129. "We have, for the first: Brooker, "Beautiful Dreamer."
131. One a.n.a.lyst estimated: Melanie Warner, "Can Amazon Be Saved?" Fortune, November 26, 2001.
Chapter 12: Bezos Bets Big on the Kindle.
135. "I'm grumpy when: Onnesha Roychoudhuri, "Books After Amazon," Boston Review, November/December 2010.
135. "You can't ever outbook: Dan Farber, "Amazon's Jeff Bezos: A Pa.s.sion for Kindle and Digital Content Delivery," CNET.com, May 28, 2008.
136. Sometime in 2004: Gregory Allen Butler, "Kindle: To Change the World," Holistic-Personal-Development.com, November 20, 2007, http://holistic-personal-development.com/2007/11/20/kindle-to-change-the-world/.
136. One blogger who only: "What Is Amazon Up to with Lab126?" Progress Through Unreasonable Behavior (blog), January 8, 2006, http://uf911.blogspot.com/2006/01/what-is-amazon-up-to-with-lab126.html.
138. Google started digitizing: "Google Editions: A History of Ebooks," Telegraph , December 4, 2010.
138. "Consumers have proven: Jenna Goudreau, "Making Digital Books into Page Turners," BusinessWeek, September 3, 2007.
141. (TechCrunch accurately: Michael Arrington, "Amazon Kindle to Debut on Monday-Ugly but Imressive," TechCrunch, November 18, 2007, http://techcrunch.com/2007/11/18/amazon-kindle-to-debut-on-monday/.
141. "E Ink's technology isn't: Wade Roush, "Amazon Kindle: One Very Small Step for E-Books," Xconomy, November 20, 2007, www.xconomy.com/2007/11/20/amazon-kindle-one-very-small-step-for-e-books/.
143. (as he wrote in: John Sargent, "A Message from Macmillan CEO John Sargent," Macmillanspeaks.com, February 3, 2010, http://blog.macmillanspeaks.com/a-message-from-macmillan-ceo-john-sargent/.
146. John Walkenbach graphed: John Walkenbach, "Another Kindle 2 Price Reduction," J-Walk Blog, October 7, 2009. http://j-walkblog.com/index.php?/weblog/posts/another_kindle_2_price_reduction/.
146. Bezos smiled and said: Kevin Kelly, "Free Kindle This November," kk.org, February 2011, www.kk.org/thetechnium/archives/2011/02/free_kindle_thi.php.
146. He quotes "a reliable: Michael Arrington, "Amazon Wants to Give a Free Kindle to All Amazon Prime Subscribers," TechCrunch, February 12, 2010, http://techcrunch.com/2010/02/12/amazon-wants-to-give-a-free-kindle-to-all-amazon-prime-subscribers/.
Chapter 13: Is Amazon Killing the Bookstore?.
149. Amazon.com is not going to: William C. Taylor, "Who's Writing the Book on Web Business?" Fast Company, October 31, 1996.
154. Publishers are often too fearful: http://wh.o.m.ovedmybuyb.u.t.ton.com/aboutus.php.
155. "The buy b.u.t.ton is: Doreen Carvajal, "Small Publishers Feel Power of Amazon's 'Buy' b.u.t.ton," New York Times, June 16, 2008.
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156. "I still buy half of my books: Taylor, "Who's Writing the Book on Web Business?"
169. One customer service manager: Spector, Amazon.com: Get Big Fast.
169. Rather than a raise: Greg Linden, "Early Amazon: Similarities," Geeking with Greg (blog), http://glinden.blogspot.com/2006/03/early-amazon-similarities.html.
172. "We have a strong focus: Spector, Amazon.com: Get Big Fast.
173. "Sometimes, that meant spending: Ibid.
174. "One of the biggest problems: Tim O'Reilly, "Jeff Bezos at Wired Disruptive by Design Conference," O'Reilly Radar (blog), June 15, 2009, http://radar.oreilly.com/2009/06/jeff-bezos-at-wired-disruptive.html.
Chapter 16: Head in the Clouds.
178. Robert Frederick, then: Wade Roush, "Amazon: Giving Away the Store," Technology Review, January 2005.
184. Hsieh turned him down: Tony Hsieh, "Why I Sold Zappos," Inc., June 1, 2010.
185. But Bezos was so excited: Video from Jeff Bezos about Amazon and Zappos, July 27, 2009, www.youtube.com/watch?v=-hxX_Q5CnaA.
Chapter 17: Step by Step, Courageously.
187. It adorned a warehouse: Brad Stone, "Bezos in s.p.a.ce," Newsweek, May 5, 2003.
188. We want to try: Hof, "Speaking Out: Amazon.com's Jeff Bezos," BusinessWeek , August 1825, 2003.
190. As he explains in a video: www.youtube.com/watch?v=-hxX_Q5CnaA
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